About

I’m a geek at heart but my passion is writing–which is why I chose a career in PR. I’m also hopelessly curious, adventurous and love meeting new people. When I started my career, I quickly learned that all the geeky stuff I did in my spare time: online chatting/publishing/forums etc., was quickly becoming a hot sub-field of PR called social media. Bingo! I fell in love and started learning about how social media made sense in a business environment.

After working at a boutique e-marketing firm and going through its acquisition, I did a brief stint in municipal government (on contract) then re-joined the startup world as a community manager. I worked for both an early stage startup and then went on to a quickly growing successful startup before recently joining the agency world. Currently I’m at Thornley Fallis as a consultant helping clients with communications, social media and community management strategies, social media research and lots  of fun things in between.

Oh, I’m also involved in a lot of happenings in my own community. I am a co-organizer of Girl Geek Dinners Ottawa (#GGDOttawa), as well as the Ottawa Community Manager Meetup. I’m on the local board of the International Association of Business Communicators as Executive Vice President.

I love to connect with interesting people… Here’s a few ways to easily connect with me:

And I dabble in just about any other community you can think of, so just look me up, I’m usually krusk. I also regularly read *and* respond to email, so feel free to reach me at kellyrusk@gmail.com, just please read my no spam policy.



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